Thinking back to a time when no one at the United Center was happy seems a lot longer ago than it actually was. During the 2008 preseason, members of the Chicago Blackhawks brass were trying to bring the fans back, and picking a new Blackhawks goal song was a key part of fan engagement.
Which Songs Did “Chelsea Dagger” Beat Out?
While many residents of the Madhouse on Madison are becoming tired of The Fratellis 2006 hit, it seems that back in late 2008, it was the right choice for the Chicago Blackhawks goal song.
As Rocky Wirtz took over the company from his late father, he knew that he had to regain fans’ trust, and win them over. His father, Bill Wirtz, had damaged the relationship beyond repair, and now had to try and go after a different, younger crowd. That is a major reason that Rocky brought in marketing guru and former President of the Chicago Cubs John McDonough.
The Blackhawks’ front office began experimenting with several songs during the preseason of the 2008-2009 season, gauging fan reaction and involvement, as well as staying power. They narrowed it down to a few songs, including the following:
Chicago Blackhawks Goal Song Finalists
Could you imagine….
what would have happened if….
they picked a song that was already played out???
Looking back, it seems that the choice was pretty simple, despite how you feel about Chelsea Dagger being the Blackhawks goal song in 2014.
Blackhawks Goal Song Not Well Received Initially
Chelsea Dagger was not beloved , but as everyone knows, winning cures all. As the demographics inside of the United Center changed, fans began to grasp the catchy tune, singing it with their kids. The Vancouver Canucks helped get the loyal Blackhawks fans involved when they stated their disdain for the Blackhawks goal song. Guess what? That only made it louder.
What Do The Fratellis Think?
The Fratellis, who have been making music since , aren’t exactly described as anthem rock, despite their hit song sounding good in other genres. In an interview with the National Post, Fratellis front man John Fratelli had this to say about the new Blackhawks goal song:
I never thought of it as a sports song. I’m quite happy to pick up the royalties for it, though.
Recently, Chelsea Dagger was rated the best goal horn/song combo in the NHL. While many may argue that point, it just shows what one tiny decision in 2008 has blown up to six years later.
